Game in the Brain

What Amazon has done to buying and selling online is a marvel of Automation. It is automation that makes what is so logistically complex, possible. It has reshaped how we buy stuff, that it has normalized.

Bookstores is about community and not just about books. The Fall of Borders and the rise of Online purchases of books plus e-books have changed the business plan of many bookstores. See Barnes and Noble Mission Statement.

Above all, we expect to be a credit to the communities we serve, a valuable resource to our customers, and a place where our dedicated booksellers can grow and prosper. Toward this end we will not only listen to our customers and booksellers but embrace the idea that the Company is at their service

Cafè is about experience and not just coffee. Check out Starbucks mission statement:

Our mission: to inspire and nurture the human spirit – one person, one cup and one neighborhood at a time. 

We now see Starbucks rolling out the wireless charges gives you a better experience in their cafe.

The fear of Automation Taking away Jobs is real and is a real concern. Funny how “automation” became the villain and the focus. Why is it like that? Why is the automation the focus?

Technological innovation and what they will do the economy can improve things, when coordinated, and their damage controled… if coordinated. As automation rises, the surplus productivity and profits should not go to the some pockets but looked at the same way we see a negative externality. We need to offset the externality – and thus making it easier to adapt (through education, training and applying the same sophisticated logistics possible now) to funnel skills to the right people and directed to the right industries and pursuits.

Education and Retraining is the Healthcare of a population that becomes professionally obsolete. Its that safety net against the dangers that come with change. Its what protects the population from poverty and the despair and inhuman conditions that result from it.