Copyright is tricky because, it can lead to stiffling of innovation instead of rewarding it. Paladium suing of the use of the term “Rifts” in a game kind of strange. It serves as an example where someone can just sit tight on a product for years, fail to innovate or catch up to the rest of the market, and still make a money.
you might want to check the comments for the opposing views.
Again the idea has to be marketed without all those nasty details. Google was run like this but had hit on some problems. So take it with a grain of salt and if your more into it, check out the actual study for the pitfalls and caveats.
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